Bradley Cooper’s random ad campaign for Limitless

Here in the UK, we don’t really get ads for prescription-grade medication but in the US, it seems like you can hardly watch an ad break without seeing at least one. Bradley Cooper, Robert de Niro and Anna Friel are starring in a movie called Limitless, that’s coming out next year, about a drug that maximises human potential, albeit with a few nasty side-effects. To kick the promotional campaign off, this ‘ere fake ad for ‘NZT’ does a very effective job of spoofing the real-life campaigns.