Cool trailers on Sky for Lost

28 January 2008 Rob Buckley Commercials, UK TV, US TV Post a comment

Lost is coming back to Sky One soon. As well as a standard trailer, Sky has also been showing these ‘ad bumpers’ – short ads that appear at the beginning and end of ad breaks. They’re done up in the style of in-flight safety cards. Pay close attention to the passengers since they’ll look familiar.

Author

  • Rob Buckley

    I’m Rob Buckley, a journalist who writes for UK media magazines that most people have never heard of although you might have heard me on the podcast Lockdown Land or Radio 5 Live’s Saturday Edition or Afternoon Edition. I’ve edited Dreamwatch, Sprocket and Cambridge Film Festival Daily; been technical editor for TV producers magazine Televisual; reviewed films for the short-lived newspaper Cambridge Insider; written features for the even shorter-lived newspaper Soho Independent; and was regularly sarcastic about television on the blink-and-you-missed-it “web site for urban hedonists” The Tribe. Since going freelance, I've contributed to the likes of Broadcast, Total Content + Media, Action TV, Off The Telly, Action Network, TV Scoop and The Custard TV.

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