No mention of when it’s going to happen, but the Media Guardian is reporting that Film Four is finally to do the sensible thing and become a free-to-view channel. Given its tiny subscriber base, the news isn’t wholly surprising.
Film Four is a channel that in theory, is great. Yet it never was in practice. I, for one, should have been one of its obvious targets, but frankly, I could never justify the cost, given that whenever I looked at its listings, there was never anything on I wanted to watch. There should have been, but there wasn’t.
I might have been happy with it as pay-per-view so that I could watch the occasional movie of interest as it floated by, but free sounds even better. I hope the move is as much a success as the shift of E4’s sales model was.
UPDATE: Broadcast Now says Film Four will be free to view in July.
