It started with Mission: Impossible 3, which was released on the fourth of May this year. So that’s M:I 3 on 4/5/6. Ooh, clev-er.
Now The Omen is coming out on Tuesday 6th June. That’s 6/6/6.
This lends itself to a new theory. Well, three actually. Which do you think is right?
- Movie companies are now holding back or bringing forward release dates of movies to match clever dates
- Marketing departments at movie companies now believe in the power of numerology
- Entire movies are now being made purely so they can be released on a clever date. After all, surely there was no point to re-making The Omen except that it’s the only movie that could possibly benefit from that date.