While generally the US has chosen the path of friendly and/or informative public information films, occasionally it’s chosen to walk the same path as the UK and decided that scaring the crap out of people is the better option. In 1991, the city of New York decided to pick the nuclear option for an ad warning people of the dangers of dropping litter: it hired David Lynch to direct it.
You aren’t going to drop litter again after this.
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I’m Rob Buckley, a journalist who writes for UK media magazines that most people have never heard of although you might have heard me on the podcast Lockdown Land or Radio 5 Live’s Saturday Edition or Afternoon Edition. I’ve edited Dreamwatch, Sprocket and Cambridge Film Festival Daily; been technical editor for TV producers magazine Televisual; reviewed films for the short-lived newspaper Cambridge Insider; written features for the even shorter-lived newspaper Soho Independent; and was regularly sarcastic about television on the blink-and-you-missed-it “web site for urban hedonists” The Tribe. Since going freelance, I've contributed to the likes of Broadcast, Total Content + Media, Action TV, Off The Telly, Action Network, TV Scoop and The Custard TV.
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